Instagram is one of the fashionable social networks and companies, organizations, Photo Retouching influencers and public figures, among others, have found in it the means to connect with an increasingly wide and varied audience. The latest novelty of this social media is Instagram Guides , a new way of sharing content and attracting more audiences, going beyond advertising on social networks . We explain everything about this new Instagram feature. Do you want to improve your advertising campaigns on Facebook and Instagram ? Enter here and watch for free the course Photo Retouching that will help you achieve better results for your brand or company.
Instagram Guides how is the new Instagram function (1) What is Instagram Photo Retouching Guides? Instagram Guides was born so that the public can find recommendations and useful advice from influencers , public figures, institutions and verified media. For this reason, this function was initially active only for very specific accounts that should serve as a reference in health and well-being, especially during the coronavirus crisis. However, little by little it has been expanding and, currently, any account can have this type of guides, which can deal with any topic. This Instagram feature becomes a very useful tool for brands and companies that want to add more value to their products Photo Retouching with comments and recommendations.
Also for influencers or ambassadors of a brand, a very wide communication channel is opened, since in addition to products they can recommend places and their own publications or those of other accounts. Instagram Guides How to create a guide on Instagram? To create your own Photo Retouching Instagram Guide you must follow these steps: Click on the + icon , which is located at the top of your profile. A dropdown will open with several options and you must select Guide , which is the last one. Then you must choose the type of guide you want to create: “Places”, “Products” or “Publications” . With "Places" you can select photos and videos that have the same location, which is very useful for a physical business that wants to group customer posts with their opinions.